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Stay up to date with our latest news & insights. We provide data-driven insights on the most pressing issues in the creative, entertainment and lifestyle industries.
70 top U.S. IPs across five categories were ranked using three key dimensions: Health, Love, and Value.
The Habo IP Index is a methodology to evaluate and rank IPs based on their potential value in marketing and experiences. The index provides businesses with insights to make informed, strategic decisions about leveraging IPs in their projects.
Industry reports
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Strategic market studies
Discover Habo’s strategic market studies: accessible and designed to provide data-driven insights into the creative and entertainment industries.
Featured articles
Explore our insightful articles, which offer diverse perspectives and analysis on the ever-evolving landscapes of the creative and entertainment industries.
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