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Entertainment and sport

The entertainment, sport, and digital creativity industries are undergoing major transformations, driven by evolving consumer expectations and emerging market trends. Whether it’s festivals, immersive experiences, or sporting events, organizations must continuously adapt to attract and retain their audiences. Success depends on a balance between innovation, strategic vision, and a deep understanding of market dynamics.
We help organizations navigate these market shifts by combining in-depth analysis with concrete strategies to drive growth and secure their position.
From designing innovative entertainment experiences to developing digital creative projects or refining strategies in sports and live events, we provide tailored solutions based on a deep understanding of trends, audience behaviors, and the key performance drivers of the industry.
We have developed strong expertise in the following sectors:

Sports
Engaging fans and staying relevant amidst the rapid transformations of distribution channels and content formats is crucial. We help sports organizations build authentic connections with their audience, strengthen brand loyalty, and develop strategies that increase fan engagement and drive long-term value.

Location-based entertainment
We assist LBE project leaders in maximizing their reach and revenue potential. By fully understanding product-market fit and analyzing visitor behaviors, we craft tailored marketing strategies that engage audiences and meet financial objectives. Our expertise also extends to financial analysis and the unique dynamics of the LBE industry.

Family entertainment centers
Family Entertainment Centers (FECs) are evolving to meet the growing demand from families for immersive and interactive experiences under one roof. Habo helps these centers maximize their reach by identifying the most appealing concepts for their target audience and uncovering new opportunities to drive growth and increase revenue.

Amusement parks
Amusement parks demand significant initial investments and continuous innovation to sustain growth and revenue. Through targeted market research and financial analysis, we identify effective strategies to attract new audiences and encourage repeat visits, ensuring long-term success for our clients.

Music, events and festivals
In a competitive landscape, organizers must deliver unique, memorable experiences to stand out. We analyze audience behavior and trends to provide insights that optimize strategies, increase customer engagement, and boost economic impact for events and festivals.

Broadway and theatre
In this high-risk industry, we help creators and producers align their creative vision with consumer needs and market dynamics, ensuring that the shows they create achieve lasting success and applause.

Video gaming
We help studios evaluate the fit between their game and market demand, build profitable business models, and improve discoverability. With expertise in various monetization models, we guide successful game launches and market positioning.

Film, VFX and animation
We guide studios in developing new intellectual properties and provide strategic insights to identify the most promising market segments. By focusing on high-potential areas, we ensure studios maximize their return on investment.

Extended reality (XR)
We develop tailored business models for XR content producers and pinpoint the channels and market segments where their content will make the biggest impact.

With years of experience and a team of dedicated experts, we excel in several areas that can benefit your company and your teams.
Case Studies
We proudly accompanied many clients with their attractions projects. The following is a selection of some of the attractions case studies that we’ve been involved with: