Toronto’s Entertainment Landscape: Consumer Insights and Market Potential

A new kind of Family Entertainment Centre (FEC) was in development, imagined and designed by a new player in the industry. This entertainment offering would be built around exploration and creativity, targeting an intergenerational and multigenerational clientele and offering them an opportunity to play together.

Gain strategic insights into the commercial value of the Top 70 IPs in the US

A new kind of Family Entertainment Centre (FEC) was in development, imagined and designed by a new player in the industry. This entertainment offering would be built around exploration and creativity, targeting an intergenerational and multigenerational clientele and offering them an opportunity to play together.

Evaluate the market potential of a large-scale immersive live entertainment experience

The producers of a large-scale immersive live entertainment experience wanted to conduct a detailed market study to validate their project’s commercial potential in terms of ticket volume and revenue, and to identify the key success factors for maximizing the success of the experience. The market study was also intended to approach investors and raise the funds needed to produce the experience.

Strategic plan for a festivals and events producer

Strategic plan for a festivals and events producer

An event and festival production company wanted to ensure the growth of the organization. The executive team demonstrated a desire to have a flexible yet structured roadmap for further sustainability. We developed a simplified strategic plan in cooperation with key players from the management team.