Strategic plan for a festivals and events producer
Markets
Montreal
Challenge
After nearly 20 years in business, a Quebec events and festivals production company wanted its leadership team to align on the path to follow to ensure the growth and sustainability of the organization. In parallel with several projects related to its ownership as well as acquisition strategy, the executive team expressed the need to create a flexible yet structured roadmap to guide the teams towards continued growth.
Solution
— Organization of workshops with the leadership team to ideate on the vision and development strategy, and to ensure alignment of key players
— Development of a simplified strategic plan for the organization
Results
— High level of engagement from the management team during the planning exercise and workshops
— Elaboration of a clear and concise plan with subsequent strategic priorities
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