Tristan has developed his skills in quantitative and qualitative analysis through his various research experiences in branding and marketing communications. Analytical by nature, he has developed a strong interest in analyzing databases to model customer loyalty and sales forecasts.  Through these various projects, Tristan’s mission is to bring the voice of consumers to the table in order to combine their needs with those of brands, and thus enable them to make informed decisions.

Tristan holds a bachelor’s degree in Marketing (Canada) and a master’s degree in Marketing (Canada).