Strategic planning

Strategic planning and business model optimization of a multimedia creation company

Markets

Montreal

Challenge

A multimedia creation company has enjoyed sustained growth since its launch 3 years ago. Yet, the founders were faced with a lack of strategy or planning to properly structure growth and optimize the business model as well as the organizational structure.

Solution

One-on-one interviews with the organization’s key players

Strategic planning sessions with the founders to guide them through the development of the strategic plan

Development of an operational strategic plan focused on 4 key strategic imperatives

Results

Embodiment of the strategic plan by the two founders to become its ambassadors

Streamlining of the organization and revision of the revenue model

Revamping of the organizational structure, including the creation of several key management positions

FR