Habo-HappyStar

Analyst / Senior Analyst, Marketing Research

Are you passionate about data and marketing? Are you at your best when you’re boiling complex problems down into simple solutions? Do you like to build, solve and create? Does entrepreneurship get you fired up? Do you want to apply your skills to help entrepreneurs and senior executives make their enterprises flourish and grow?

 

In order to accelerate our growth and better support our clients, we are looking for an Analyst / Senior Analyst, Marketing Research. As an integral part of the team and of all mandates, this person will be responsible for:

― participating in quantitative marketing research projects for the studio’s mandates – developing and programming questionnaires, managing data collection, analyzing results and ensuring project management;
― participating in qualitative marketing research projects (individual interviews, focus groups, ethnography) – developing the discussion and observation guides, participating in interviews and focus groups, taking notes and formalizing learning;
― participating in the conduct of market research in various industries and geographic regions (secondary data research), including market potential assessment projects, competitive analysis, trend assessment, etc;
― playing a key role in writing and developing client documents;
― participating in strategic thinking of the studio’s mandates in collaboration with team members involved in the projects.

 

We are looking for someone who:

― is passionate about data, numbers and consumer behaviour – both in research and analysis and when formulating subsequent recommendations;
― is rigorous, analytical and detail-oriented;
― is a team player with good interpersonal skills;
― is curious, versatile and agile, with a strong sense of initiative and autonomy.

 

The ideal candidate:

― has a bachelor’s degree in marketing or a related field (a master’s degree would be a strong asset)
― has professional experience in marketing analysis or marketing research;
― is familiar with SPSS (or Q Research) and Qualtrics (or other survey platform);
― is familiar with statistical analysis tools and techniques and qualitative research techniques;
― is proficient in the O365 suite, particularly PowerPoint and Excel;
― has very good writing and communication skills, in both French and English.

 

At Habo, personality is the key to our success. If the following traits describe you, our studio might be the place you’ve been looking for:

― committed to achieving excellence;
― independent and proactive;
― entrepreneur;
― creative;
― passionate.

 

In return, we offer:

― a competitive compensation program;
― an unlimited vacation policy;
― a group benefits plan;
― a flexible work environment;
― direct involvement in strategic projects.